RICCI WILLIAMS is an award-winning internationally recognized Art Director and designer focussed on editorial, branding and creative strategy. He has worked with industry leaders and his work as an Art Director has meant collaborating with industry leaders in the fields of fashion, design and film. He is also a Founder and Creative Director of Studio Standard.

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Sienna Monroe Identity and Packaging by Ricci Williams Sienna Monroe was keen to steer away from a cliched "eco" design aesthetic. Instead, presenting the brand as strong and uncompromising. This, combined with discussion and mood boards, really informed the brand identity's typographic direction. Ricci juxtaposed the typeface's heaviness against a handmade print in softer hues to hint at the brand's ethical values. Sienna Monroe wanted to communicate was "transparency". Ricci considered this when designing the glassware, opting to show the natural ingredients inside the bottles where possible, for example, a sprig in the bottle.

Ricci Williams

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Ricci Williams is IDC member since 2018, with 4061 IDC rating.